Digital Commerce & Marketing Program
Who This Program Is For
The Webitex Institute Digital Commerce & Marketing program is a 6-month, cohort-based learning experience designed for individuals ready to build practical skills in digital commerce.
Career switchers
Professionals looking to transition into digital commerce and marketing roles with practical, job-ready skills.
Aspiring ecommerce founders
Individuals with a business idea who want structured guidance on building and launching an online store.
Hands-on learners
People who prefer learning by doing rather than passive study, and value real-world application over theory.
Committed learners
Individuals willing to dedicate time and effort over six months to develop meaningful expertise in digital commerce.
This program is not for you if:
You're looking for quick results, guaranteed income, or a passive learning experience. This program requires active participation, consistent effort, and a willingness to learn through practice.
Tools & Platforms You'll Work With
Gain hands-on experience using real-world ecommerce and advertising platforms in a guided learning environment. This 6-month, cohort-based program provides practical training with industry-standard tools.
Shopify
Google Ads
Meta Ads
TikTok Ads
Snapchat Ads
Analytics & Tracking
Educational Use Only: These platforms are used for practical training and skill development. Platform access and training are provided for educational purposes and do not guarantee specific business outcomes or results.
Student Resources & Learning Support
Enrolled students receive access to a structured set of learning resources and professional tools designed to support practical education throughout the program. These resources are provided for educational use and are time-limited to support learning during and shortly after the program.
Professional Learning Tools
Access to industry-standard tools used in ecommerce and digital marketing, provided for educational purposes to support hands-on learning and skill development.
Store Templates & Frameworks
Pre-configured store templates and campaign frameworks designed for training and learning projects, enabling practical application of course concepts.
Standard Operating Procedures
Comprehensive SOPs, checklists, and planning documents that guide workflow development and support structured learning throughout the program.
Audit & Review Frameworks
Structured frameworks for evaluating and reviewing digital commerce strategies, campaigns, and performance metrics as part of the learning process.
Live Reviews & Feedback
Regular live review sessions with structured feedback to support skill development, understanding, and continuous improvement throughout the cohort.
Weekly Milestones
Guided progression through weekly milestones designed to build competency systematically and ensure consistent advancement through the curriculum.
Private Student Community
Access to a dedicated student community for peer collaboration, knowledge sharing, and professional networking within the cohort.
AI-Assisted Learning Tools
Educational access to AI tools for content generation, image creation, video concepts, and marketing assets, used within guided learning exercises.
Ad Account Structures
Pre-configured advertising account structures and campaign frameworks to support practical learning in digital marketing strategy and execution.
Important Notice
These resources are provided to support understanding, experimentation, and workflow development as part of the educational program. Access does not imply ownership, resale rights, or guaranteed outcomes. All tools and materials are licensed for educational use only and are subject to the terms of the program enrollment agreement.
Program Structure
Foundations & Setup
Months 1–3
- Core ecommerce and digital marketing fundamentals
- Product and market research methodologies
- Store setup and optimisation techniques
- Introduction to paid traffic concepts
- Building a solid foundation for digital commerce
Live Launch & Growth
Months 4–6
- Applying skills in real-world scenarios
- Guided advertising campaigns with instructor support
- Campaign optimisation and iteration strategies
- Scaling principles and strategic decision-making
- Developing practical expertise through hands-on experience
Tuition & Progression
The Webitex Institute Digital Commerce & Marketing Program is structured across two progressive phases, with tuition aligned to your development through the program.
Foundations & Setup
Phase 1 covers core learning and preparation, focusing on building understanding and foundational skills across digital commerce and marketing principles.
Live Launch & Growth
Progression-based continuation after Phase 1, focusing on applying skills in live, guided environments. Students are not obligated to continue unless they choose to progress.
Areas of Learning
Branding and positioning fundamentals
Product sourcing and supplier evaluation
Store setup and ecommerce operations
Fulfilment, logistics, and customer experience
Paid and organic digital marketing foundations
Analytics, tracking, and performance evaluation
Included Resources & Tools
Tuition includes access to educational resources and tools used during the program:
Tuition reflects structured education, guidance, and progression. Tools and resources are provided for educational use throughout the program duration.
Frequently Asked Questions
Cohorts begin on a rolling basis throughout the year. Please contact our admissions team for the next available start date and enrollment deadlines.
This program is designed for professionals seeking to build or advance their careers in digital commerce and marketing. It is suitable for recent graduates, career changers, and working professionals looking to upskill in a structured, cohort-based environment.
No prior experience in digital commerce or marketing is required. However, a basic understanding of business concepts and comfort with digital tools will be beneficial.
Students should expect to commit approximately 10–15 hours per week, including live sessions, guided learning activities, assignments, and independent study. Consistent weekly engagement is essential for success in this cohort-based program.
The program combines live instruction with guided learning. Students participate in scheduled live sessions with instructors and peers, alongside structured coursework that can be completed on a flexible schedule within each week.
Tuition is divided into two phases. Phase 1 covers the first three months of foundational learning. Upon successful completion of Phase 1, students may choose to continue to Phase 2, which covers the remaining three months of advanced study and application.
Students who complete Phase 1 will receive a certificate of completion for that portion of the program. Enrollment in Phase 2 is optional and requires separate registration and payment.
No. Webitex Institute does not guarantee employment, income, or specific career outcomes. Success depends on individual effort, engagement, and market conditions.
Webitex Institute is a private training provider. This program is not accredited by a government or academic accrediting body. Upon completion, students receive a certificate of completion issued by Webitex Institute.
Students have access to live instructor-led sessions, peer collaboration within their cohort, course materials, and email support. Office hours and additional resources may be available depending on the cohort schedule.